Events & Webinars
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COPN Workshop: Crafting a Persuasive Narrative, Part 2 – Building Memorable and Actionable Story Arcs
Persuasive narratives use storytelling and a human touch to introduce your work, win support and grab the attention of your audiences. In this two-part series, award-winning communications professional Michael Miller will show you how to build a persuasive narrative that adds humanity to your work so you can propel your communications efforts forward.
In part II, you’ll learn why humans listen to, remember and react to real-life stories and how to use that knowledge to build an argument for your issues and causes. Using the tried-and-true story arc as a model, you’ll be introduced to the components of every good story and how to construct and present those stories to win support for your work. Mr. Miller will walk you through a series of simple exercises designed to help you construct impactful stories based on your own experiences. By the end of the class, you’ll walk away with your own persuasive narrative to maximize your programs’ impact and reputation.
COPN Workshop: Crafting a Persuasive Narrative, Part 1 – Knowing Your Audience and Messaging Appropriately
Persuasive narratives use storytelling and a human touch to introduce your work, win support and grab the attention of your audiences. In this two-part series, award-winning communications professional Michael Miller will show you how to build a persuasive narrative that adds humanity to your work so you can propel your communications efforts forward.
COPN Workshop: Using the Measurement Guide: Data Visualization & Storytelling (Part 2)
This webinar will feature how to communicate data in cogent, engaging, and persuasive ways. Andy and Sarah will share lessons learned in data storytelling, and demo two new presentation templates –a dashboard and a fact sheet –that any coalition in California can use for their work.
COPN Workshop: How to Conduct a Community Assessment, Pt 2
This workshop is the second in a two-part webinar series that will explore conducting a community assessment that reflects input from both external and internal sources and describes how this can inform programmatic priorities and decisions. This final part will concentrate on methods for assessing internal organizational groups.